NOK to MSFT: We really need to get all major carriers at WP8 launch.
MSFT to NOK: Agree! Let’s make it happen.
NOK to VZW: Do the 920 for launch!
VZW to NOK: Well, ok. Maybe.
MSFT to VZW: Do WP8!
VZW to MSFT: One word: Kin.
MSFT to NOK: Hey, Elop, beg them please!
NOK to MSFT: Ok, working on it…
Meanwhile.
MSFT/NOK to ATT: Do the 920 at launch.
ATT: Sure. We’re in. Let’s do it. But we can’t spend much on marketing.
MSFT/NOK to ATT: What would it take for you to spend more?
ATT: How about an exclusive?
MSFT/NOK to ATT: Can’t really do that. Need to support all carriers. What else?
Meanwhile…
NOK to MSFT: VZW is dragging their feet. I think they hate you.
MSFT to NOK: Yea, they’ve always hated us. Fuck.
NOK to MSFT: Maybe we should give ATT a 3 month exclusive. It’s clear VZW is not committed. Better to have one committed carrier than two who aren’t really committed.
MSFT: Agree. Let’s do that.
Meanwhile…