Category Archives: Experience

Customer, Business, Technology, Organization (CBTO)

Sometime near the end of the last century, J Allard coined the term BXT at Microsoft. As Robbie Bach notes in his book Xbox Revisited: BXT = Business + eXperience + Technology I used the BXT mental model for many …Continue reading

Iconic: Photos of Every Apple Product

Last year Jonathan Zufi reached out to me asking if he could use a quote from my “Why Nobody Can Copy Apple” blog post in a book on Apple he was working on. I said sure, why not? I’m glad …Continue reading

Apps are Dead. Long Live Experiences. Powered by Buddy.

I like to get people’s attention by asserting “apps are dead”. I do this because it causes people to pause and think about what “apps” really are. After Apple started the app explosion in 2008 most apps were primarily client-side …Continue reading

Has MS Finally Gotten Through To DELL?

I complained on Twitter to @MichaelDell that I could not buy a DELL XPS One 27 with “Microsoft Signature”. Today I got tweet from @MaryFadAtDell that read: @ckindel We have committed not to install bloatware on our XPS systems with …Continue reading